Communications and Marketing Services
Silicon Valley Clean Energy seeks a full-service creative agency for a multi-year partnership delivering integrated marketing, communications, and analytics to drive customer adoption of electrification and decarbonization programs. The scope spans communications strategy and media relations alongside comprehensive marketing services—customer research, campaign planning, creative development, advertising, and website design—to support SVCE's mission to reduce carbon emissions across its service territory. Budget and contract term will be detailed in the full RFP.
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AI overview
Silicon Valley Clean Energy (SVCE) is seeking a full-service creative agency to develop marketing and messaging strategy, and execute marketing and communications campaigns that assist with customer inspiration, education, and clean energy awareness for electrification and decarbonization. SVCE wants a multi-year partnership that will provide integrated marketing, communications, and analytics services to help advance the agency's overall mission to combat climate change and promote specific programs. The focus on electrification is crucial to helping SVCE achieve its goals of reducing carbon emissions. The agency is seeking communications support for overall positioning and storytelling, media relations, as well as comprehensive marketing services including customer and market research, marketing strategy, campaign planning and execution, creative development, advertising, and website design and development capability. The scope of work is divided into two main tasks: Task A – Communications Support (overall positioning/storytelling and media relations) and Task B – Marketing (customer/market research, marketing strategy/campaigns, creative development, advertising, and website design/development).
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Proposal Document
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